I’ve never eaten at McDonald’s as much I have in Norway. Ironically. You’d think I’d be a regular when I lived in California, but no. Meanwhile, in Norway, McDonald’s has been vote Best Employer for 2016. If Burger King had moved into my local mall some 20 years ago, I’d be eating Whoppers. But it was a McDonald’s, and Quarter Pounders. And I am now admitting my guilty pleasure: I do eat McDonald’s stuff often—up to once a week.
One reason is that the place itself fascinates me.
There are five cash registers, but rarely are there lines in front of them. Because the registers move at different paces, and people don’t remain at them to wait for their food, people don’t line up in front of them. Instead, they hang back in a loose group and wait for an employee to call out “Next customer” (actually, they call “Available register”). Whoever was first (as defined by everyone else literally watching each others back) moves to that register. Because the people waiting for their food and the people waiting for a register tend to stand around willy-nilly on the same part of the floor, people often have to ask if you are waiting in line to order or to get your order. There is no “fast food” in the American sense, i.e. all ready and handed to you while you are still at the register.
The employees are friendly and smiling, and very, very often not Norwegian, and mostly young. If I want to know what ethnicity has moved into my neighborhood lately, a trip to my local McDonald’s will reveal all. It delights me to see so many different people, some more fluent in Norwegian than others, all getting along and all giving the same good service. And McDonald’s has won Best Employer due to its focus on and promotion of diversity in the workplace, under the motto of being a “good neighbor” in their neighborhood. (Their own comment on this in Norwegian.)
So today, the smiling cashier who represents one of the other 79 ethnicities besides Norwegian that McDonald’s has hired, served me while wearing a T-shirt proclaiming “Great Place to Work”. It’s also not a bad place to be a customer.